Nike's virtual sneaker collection .SWOOSH is releasing another drop. After the success of the Nike Air Max 1 'Low Poly' in 2024, the 'Big Head Origins' colorway now appears on the silhouette. The sneaker is inspired by the Nintendo character Donkey Kong.
Nike is bridging the gap between sneakers and the online world with its own sublabel, .SWOOSH. The platform was introduced in 2023 and primarily focused on online releases and activations. In 2024, it launched its first sneaker, introduced by streamer Kai Cenat.
Now, we see a second release that also draws inspiration from the online world. The Nike Air Max 1 'Big Head Origins' is inspired by the look of Nintendo character Donkey Kong. The upper features cream-colored mesh, and the hairy suede overlays in brown refer to Donkey Kong’s appearance.
His iconic red tie and the early graphics from the game are reflected in the eyelets and branding. The pixelated details on the tongue and overlays hint at the game. The insole features DS coins and banana peels from the game.
The Nike Air Max 1 ‘Big Head Origins’ was dropped in the US on March 26, 2025. We were also there at Patta's April 2025 release event - check out some insights here! We can now expect the next release in Europe on 11 April 2025 at 09:00am at Nike.
Frequently Asked Questions (FAQ):
.SWOOSH is an online platform from Nike that focuses on online footwear. The platform bridges the gap between the online world and sneakers and allows users to build a community of like-minded sneaker enthusiasts who want to have a say in the future of sneakers.
The Nike Air Max 1 'Big Head Origins' will drop on March 26, 2025, in the United States. The release will appear in Europe not much later (April, 2025). Check out the Nike Air Max 1 'Big Head Origins' sneaker page for a full store overview.