Patta and Converse introduce the 'Rain or Shine' collection. The two brands have collaborated in the past, think of the '4 Leaf Clover' collection from 2023 that featured singer Erykah Badu. The next collection will come with the Converse Weapon Ox, Chuck 70 Marquis, and some apparel pieces.
Patta x Converse
The Patta x Converse 'Rain or Shine' collection is designed with sustainable fabrics and reflective prints. The collaboration is about more than just getting through adversity in life - it is guided by the Patta mindset that focuses on perseverance and the right mindset.
The campaign's protagonist is Sam Akpro, an up-and-coming musician from Peckham, South London. This era is home to many of the UK's iconic hip-hop artists. Sam has established his position in the punk scene with his perseverance and confidence in his work.
The campaign is directed by Caleb Femi, a beloved photographer, director, and poetic voice who has faced his own challenges. Caleb's work is unfiltered and celebrates resilience and self-confidence. Both Caleb and Sam embody the 'Rain or Shine' mindset that is central to the Patta x Converse collection.
'Rain or Shine'
The collection has an outdoor feel. The Converse Weapon Ox arrives with a water-resistant upper made of Cordura fabric. The sneaker has an all-black colorway and uses rubber elements that confirm the collection's outdoor DNA. The low-cut silhouette is finished with D-ring eyelets at the upper, a leather Star Chevron logo applique, and a custom-woven label on the tongue.
Another silhouette from the collaboration is Converse's newest model; Chuck 70 Marquis. The sneaker is an enhanced version of the Converse icon with three-piece sports lining and CX foam cushioning for all-day comfort. The model comes with a camo upper made of Cordura. Logos of Converse and Patta appear across the design.
In addition to sneakers, both brands are also dropping various garments including a limited-edition rain jacket with polyester construction, sealed seams, black all-over print, and an eye-catching graphic on the back in 3M reflective ink. We see some shirts, hoodies, and shorts with gradient colors.
The Patta x Converse 'Rain or Shine' collection drops on March 29, 2024, at 1 p.m. at Patta. The collection will be available at Converse on April 4, 2024. Check out the official images from the campaign below and don't miss this drop!
