ASICS joins forces with Kicki Yang Zhang, an artist from Berlin. The first collab uses the GEL-NYC silhouette that is currently wildly popular. The sneaker will arrive on September 26, 2024 in two colorways: 'Pink' and 'Black'.
Kicki Yang Zhang is best described as an all-rounder. The Berlin-based artist is known for her drawings, modeling, fashion content, and Instagram projects. Now she is taking a step into the world of sneakers with her first project with ASICS.
In collaboration with the Japanese sneaker label, Kicki Yang Zhang unveils two colorways of the GEL-NYC silhouette. The colorways, named 'Black' and 'Pink,' feature contrasting color schemes that are clearly displayed in the accompanying campaign.
The ASICS Gel-NYC 'Pink' features a fresh colorway. The upper is made of sturdy mesh. Placed across the design are pink and silver overlays that contrast nicely with the white and off-white base. The pink outsole gives the sneaker a playful twist and completes the silhouette.
The 'Black' colorway features an all-black upper. The upper is again made of sturdy mesh, with shiny patent leather overlays across the silhouette. Silver details on the tongue, toe cap and heel complete the pair.
The Kicki Yang Zhang x ASICS GEL-NYC pack drops on September 26, 2024, at ASICS and select retailers. Check out the official images of the pack below and don't miss this drop.