Three families, one shared vision. Maha Amsterdam, NAKED Copenhagen, and adidas come together to reshape the Samba Millennium. With the sneaker, the trio celebrates the spirit of generations linked together with a full family collection.
The adidas Originals Samba Millennium will be released in full-family sizing on December 13, 2024.
Family plays a significant role for sneaker retailers Maha Amsterdam and NAKED CPH. Inspired by the desire to leave an impact on future generations, the adidas collaboration is presented in a campaign that centers on family and community.
The campaign highlights the collective strength of the two pioneering female-led brands through the lens of chosen families. The cast includes current and former team members of both sneaker retailers and their children.
The Samba Millennium has been reimagined with subtle, tonal woven knot-quilt upper and knot-cord details, symbolizing unity and shared wisdom within families. The sneaker is crafted from premium leather. White and gold accents beautifully contrast the black upper, while the gum sole completes the design.
The adidas Originals Samba Millenium will be released exclusively on December 13, 2024, at Maha, NAKED CPH, and adidas Confirmed. Check out the sneaker's official images below and ensure not to miss this release.