March 26, 2023, is Air Max Day and Nike is celebrating the release of the Nike Air Max 1 '86 'Big Bubble'. After exactly 37 years, the original Air Max 1 silhouette returns and especially for this release, Nike and SNS are coming up with the 'Untold Stories' event in Paris. Sneakerjagers will also be present at this event and will be providing live reports.
Air Max Day
This Sunday is Air Max Day. Every year on March 26, Nike celebrates the release of one of its most iconic silhouettes; the Air Max 1. Introduced in 1987, the model was designed by none other than Tinker Hatfield. The Nike Air Max 1 model was groundbreaking and was the first Nike sneaker to showcase the air unit.
Inspired by the Centre Georges Pompidou building in Paris, Hatfield brought out the functional and structural elements of the sneaker. The result; the Nike Air Max 1. With the return of the Air Max 1 '86 'Big Bubble' for the first time since its release in 1987, the upcoming Air Max Day is a special one.
The 'Big Bubble' was the predecessor of the Air Max 1 we know to this day and features a larger air unit. Nike is bringing the 'Untold Stories' event to Paris - the city where it all began.
Nike 'Untold Stories' event
During the event, sneaker lovers from all over Europe will come together and Nike will organize various activities. The 'Untold Stories' event, in collaboration with SNS, comes with creative workshops, musical performances, and inspiring talks. With guest performances by various DJs, it promises to be a special day. Should you be in Paris during the event and have the Nike SNKRS app, be sure to stop by. First come, first serve. The address of the event is 35 Rue des Francs Bourgeois, 75004 Paris.
Sneakerjagers will also be present at the event and will provide live coverage of the activities. Keep an eye on the Sneakerjagers Instagram to stay up-to-date on the events during Air Max Day. Additionally, several sneakers will drop throughout the day via the Nike SNKRS app, including the Nike Air Max 1 '86 'Big Bubble' and the Nike Air Max Pulse 'Photon Dust'.
Follow Sneakerjagers on Instagram and stay up to date on the special activities during the 'Untold Stories' event on Air Max Day. Don't forget to download the Sneakerjagers app and read more untold stories behind Nike's biggest successes. Also, enter here for a chance to win the Nike Air Max 1 '86 'Big Bubble' in the Sneakerjagers The Untold Story community challenge.
Tune in during Air Max Day on March 26, 2023!