Nike Air Max 97
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Introducing the Nike Air Max 97
One of the most iconic and sought-after footwear designs of all time is the Nike Air Max 97 sneaker. Sneaker enthusiasts and fashion-forward individuals alike love their unique silhouette and revolutionary technology.
Designed by Christian Tresser, the Nike Air Max 97 sneakers were first introduced to the world in 1997, during a time when sneaker design was undergoing a significant transformation. In addition to its synthetic leather upper, the shoe's mesh upper ensured a lightweight, breathable fit.
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Air Max 97 Technology
It was the full-length Air Max cushioning unit that distinguished the Air Max 97 from its predecessors. This groundbreaking technology allowed for maximum impact protection and provided unparalleled comfort for wearers. A visible Air unit running the length of the shoe became a defining feature of the Air Max 97, instantly recognisable and highly sought after.
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Swarovski® x Nike Air Max 97
The Nike Air Max 97 has seen numerous collaborations and iterations over the years, each pushing the boundaries of design and innovation. One of the outstanding collaborations was between the jewellery brand Swarovski and the Swoosh, together delivering a sleek and extravagant women's exclusive variation of Nike AM 97.
The Air Max 97 continues to capture sneaker enthusiasts with its timeless appeal, whether it's in limited-edition releases or vibrant colorways.
Popular AM97 Colorways
Silver Bullet
The Silver Bullet stands out as the most iconic Air Max 97 colorway globally. Featuring Metallic Silver mesh and reflective 3M, the Silver Bullet incorporates a striking touch of Varsity Red through the renowned Swoosh. The inspiration for the Metallic Silver colorway draws from Mountain Bike components and the metal finishes prevalent in bikes of that era.
Gold Bullet
Embracing the success of the "Silver Bullet", the "Gold Bullet" iteration replaces silver with a lustrous gold color. This eye-catching version maintains the signature design elements, including the iconic bullet train-inspired lines and reflective detailing, creating a bold and luxurious appearance.
Undefeated Black
A collaboration with streetwear brand UNDEFEATED, this edition boasts a military-inspired design. The olive green and orange colorway, along with UNDEFEATED branding, gives the Air Max 97 a unique and rugged appearance, appealing to sneaker enthusiasts and streetwear fans alike.
Neon Seoul
Paying homage to Seoul, South Korea, this special edition features vibrant pops of color inspired by the city's neon signs. The gradient effect on the upper, transitioning from black to vibrant colors, captures the energetic and dynamic spirit of Seoul's bustling streets, creating a unique and visually stunning Air Max 97.
Off-White
Collaborating with Virgil Abloh's Off-White label, this version of the Air Max 97 features deconstructed aesthetics, exposed stitching, and the iconic Off-White zip tie. The design reinterprets the classic silhouette with a modern and fashion-forward approach, making it a sought-after collector's item.
Skepta
The Nike Air Max 97 Ultra "Skepta" is a collaborative effort between the renowned British grime artist Skepta and Nike. Released as part of the "SkAIR" series, this iteration features a sleek black colorway with striking metallic silver and vivid red accents. The wavy design on the upper pays homage to Skepta's love for Morocco, drawing inspiration from the country's traditional architecture.
Atlantic Blue
The "Atlantic Blue" colorway introduces a refreshing blend of blue tones to the Air Max 97. With a mix of navy and light blue on the upper, complemented by white and silver accents, this iteration offers a cool and summer-ready vibe to the iconic silhouette.
Did you know?
The Air Max 97 was inspired by the sleek aesthetics of Japanese bullet trains, with its distinctive wavy lines and reflective materials.
