Prior to the 2024 UEFA European Football Championship, adidas organized an exciting competition where various retailers submitted their own designs for football shirts. Sixteen European retailers competed in the adidas EURO Style Cup through the CONFIRMED app.
Our partner Footshop emerged victorious, resulting in their shirt being officially released. Explore more about the design and how you can get your hands on this unique shirt!
The design of Footshop
Footshop was the only team from Central Europe and they wanted to reflect that in their design. The shirt includes subtle nods to Prague and the Czech Republic, with elements such as Prague's iconic streets in black and grey, and the vibrant atmosphere of Letná - a district where sports, skateboarding and music come together.
On the front of the shirt, two special details immediately catch the eye: a red chevron and a metronome, both subtly incorporated into the emblem on the chest. These symbolise Letná's constant movement. On the back, 'EURO 96' has been chosen as the number and name tag, in homage to one of the Czech football team's most memorable moments.
Shop the Footshop adidas EURO Style shirt
The shirt has captured hearts across Europe, as Footshop proudly clinched the adidas EURO Style Cup. This not only signifies their design's dominance in the competition but also makes it available for all shirt fans. The winning shirt is now obtainable through Footshop's online store. Click the button below to shop the shirt!
