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Out now: the LaFrance x PUMA Hoops 'Alpine Snow' & 'Black'

July 18, 2024 3:35 PM
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By Lotte Voorbij
Editor
Out now: the LaFrance x PUMA Hoops 'Alpine Snow' & 'Black'

LaMelo Ball, basketball player with the Charlotte Hornets, continues collaborating with PUMA, releasing two colorways of the PUMA Hoops. The design will start dropping on July 19, 2024, in the colorways 'Alpine Snow' and 'Black'.

Read more about the release here.

LaFrance x PUMA Hoops 'Alpine Snow' & 'Black'

LaFrance x PUMA Hoops 'Alpine Snow'
LaFrance x PUMA Hoops 'Black'

NBA player LaMelo Ball is a familiar face at PUMA. The duo have been working together for quite some time and have already released several basketball and lifestyle sneakers. Earlier this year, they released the LaFrance x PUMA Hoops Amour 'For All Time Red,' the first collaboration with LaMelo's label LaFrance.

LaFrance x PUMA Hoops 'Alpine Snow'
LaFrance x PUMA Hoops 'Black'

Now we see two subsequent colorways of the silhouette appearing. The 'Alpine Snow' uses different shades of beige throughout the design. The upper is composed of mesh and leather. Synthetic materials are put on the heel. The LaFrance x PUMA Hoops comes with thickened laces.

LaFrance x PUMA Hoops 'Alpine Snow'
LaFrance x PUMA Hoops 'Black'

The other colorway is the 'Black'. The sneaker colors black from head to toe, with the exception of some details on the upper. There are elements placed on the sole, including the letters LF, hinting at the name of the silhouette LaFrance.

LaFrance x PUMA Hoops 'Alpine Snow'
LaFrance x PUMA Hoops 'Black'

Release information

The PUMA x LaFrance Hoops 'Alpine Snow' and 'Black' will drop on July 19, 2024, at PUMA and select retailers. You can find all release information in this article, dear community!

Keep an eye on the Sneakerjagers release calendar for updates on this release and others.

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